Guides
How to add a link to your TikTok bio, with or without 1,000 followers
How to add a link to your TikTok bio at zero followers with a Business account, why the field disappears after a day, and what decides if your link survives.
Thomas
Thomas Melto
Founder & CEO, LinkScale
Builds LinkScale daily with the creators and agencies who run their business through their bio link.
Thomas started LinkScale out of a simple frustration: the tools meant to help creators and businesses grow their audience kept getting in the way, lost clicks, broken in-app browsers, shallow analytics.
He now leads product vision, growth, marketing and customer experience, and spends most of his time talking with creators, agencies and businesses, then turning what they need into the next version of LinkScale. The articles he writes come straight from those conversations.
Team page →Articles by Thomas
Guides
Why use a Custom Domain for your Bio Links?
A custom domain separates your bio link's reputation from everyone else's. Why that matters, what it costs, and what it will not fix. Live in under an hour.
Thomas
Guides
How to avoid a shadowban on Instagram
A shadowban is a loss of recommendation eligibility, and Instagram tells you in the app. How to check it in 30 seconds, what causes it, and what actually fixes it.
Thomas
Guides
The most common bio link mistakes (and how to avoid them)
Five configuration mistakes account for almost every bio link that gets restricted. What each one costs you, and the fix, from what we see in support.
Thomas
Guides
How to Compress Your Videos to Optimize Your LinkScale Landing Pages
Step-by-step tutorial: compress your videos with FreeConvert to optimize LinkScale landing pages for faster load times and better conversions.
Thomas
Guides
How to create a QR Code link on LinkScale?
Learn how to create and customize your QR Codes on LinkScale to secure your links, strengthen your branding, and increase your clicks.
Thomas
Guides
Understand Cloaking, Shielding, and Link-in-Bio Tracking
Understand cloaking, shield and tracking for bio links, clearly and without technical jargon.
Thomas
Guides
Mastering LinkScale: Features, Usage, and How It Works
Explore LinkScale’s best features: shield, tracking, team roles, domains, landing pages, deeplinks & more for your bio link strategy.
Thomas
Guides
Deeplinks are back on Instagram with LinkScale
Discover how LinkScale brought deeplinks back on Instagram for a huge part of iPhone users and restored a much smoother, higher-converting funnel.
Thomas
Guides
Create a High-Performance Direct Link with Linkscale
Learn how to create an optimized direct link with Linkscale: fast redirection, anti-shadowban, active shield, and deep link for content creators.
Thomas
Guides
Choosing between direct links and landing pages for your social media: the complete guide
Learn when to use a direct link or a landing page depending on your goals. Built for creators and agencies with LinkScale.
Thomas
Guides
Complete Tutorial: How to use the LinkScale tool?
Learn how to create, manage, and optimize your links with LinkScale. A complete tutorial for creators, agencies, and teams.
Thomas
Guides
Why use a link-in-bio tool for your social media profiles?
Learn why a smart bio link is key to growing your social presence in 2025 with LinkScale.
Thomas
Guides
The best social media platforms to promote a content creator in 2025
Which platforms should you use in 2025 to build an engaged audience and promote your content without the risk of censorship?
Thomas